Fly Fishing Insider Podcast
Derek Roedel is CFO of Reyr Gear, which makes collapsible folding fly rods. Roedel describes the challenges of getting the brand and business started and the ones the company still faces in its early life, the technology in the line and materials used in the rods, and a future built around plant based fly rods.
Derek Roedel is the CFO of Reyr Gear, maker of collapsible fly rods.
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What is a collapsible fly rod?
Reyr Gear builds folding fly rods that collapse down rather than breaking into traditional sections. Derek Roedel describes the technology in the line and material that goes into those rods.
What challenges does a new fly rod company face?
Derek Roedel talks about the challenges he faced getting the Reyr Gear brand and business started. Roedel is candid that the company still faces challenges in its early life.
What are plant based fly rods?
Derek Roedel describes where Reyr Gear is heading with plant based fly rods. That direction is the next step for the company beyond its current folding rods.
Key takeaways
- Reyr Gear makes collapsible folding fly rods.
- Derek Roedel is the company's CFO.
- Reyr Gear is still an early stage company facing real challenges.
- Plant based fly rods are the company's next direction.
